WKO promotes Mühlviertel quality
The image of the Mühlviertel is characterised by the landscape and the people.
The austere beauty of the Mühlviertel is due to its geological structure: granite and Gneiss foundations have produced barren soils and a stony landscape.
The people in the Mühlviertel are also of a unique type: honest, reliable, hard-working, skilled and modest. They know how to harness the power of their region responsibly, with a strong social cohesion.
From an economic point of view, the Mühlviertel is characterised by traditional artisan craft businesses, which have adapted innovatively and creatively to the requirements of the time, without compromising on their fundamental quality. So for example a locksmith will be next to a mechatronics company, a carpenter will be next to a furniture designer and the traditional village pub will be next to a four star spa hotel.
The Mühlviertel has achieved a global reputation in the sector of Information Technology through the software park Hagenberg. This is a symbol of the symbiosis between the region of the future and the present, with the university research institute RISC, innovate entrepreneurial businesses and educational establishments.
The platform www.made-in-muehlviertel.at is intended to make it easier for people to find Mühlviertel quality and to recommend it. “Made in MUEHLVIERTEL” profiles the Mühlviertel as a region of origin for great products, services and personalities.
The WKO (Austrian Federal Chamber of Commerce) is proud of the achievements of the Mühlviertel inhabitants and supports them in many ways in their development.